Launching Products on the Internet

 How to launch a profitable internet product in 3 hours

This article was written two months after the launch of keynotopia, Keynotopia is a software template system that allows you to build and test app prototypes to test with out having to write code for them. in there own words its:

Keynotopia is the largest collection of user interface design templates that enable you to prototype and test your app ideas in 30 minutes or less using Apple Keynote, Microsoft PowerPoint, or OpenOffice Impress.

The idea for the app was based  a very successful blog post that had produced 10,000 fews in a very short amount of time 10,000 pageviews in 3 weeks. In the first 60 days the application was bought by 1,491 people. The first customer bought it with in 10 minutes of the site going live. A few of the things that the inventor learned along the way were. 

1. Some times you can sell the by product of your work,
2. Start trying to build a customer base before a product launches 
3. Focus on the benefits of a product not the features
4. Give away something that has value and keep your customers committed to your site
5. Never stop testing
6. Don't be afraid to charge for your product

I won't go into all of the details of each piece of advice but I highly recommend the article it is very interesting and worth reading. a lot more interesting then my blog at this point.

From Liquor Store Owners to Internet Moguls

 WinesTilSoldOut.com

Two friends owned a liquor store and had little ambition about being anything more then simple shop keepers after their efforts to launch a big book arts and craft store failed. that is until one of their sons showed them a website called woot.com.  Woot was one of the first flash sites ever created they sold electronics at a discount until the inventory was sold out then the site shut down. this gave the duo the idea that they two could start a website selling product.

The first products they started selling was a lot of Australian wine that they had bought at  a great deal. They continuely tested there website until they found a formula that worked for them. They tested how many bottles to sell at once, the shipping policy and the copy on the site. Slowly but steadily they started learning from their mistakes and began to gain traction in the marketplace.  When they finally got the mix right they were able to grow the company into one of the top online retailers with over $50 million in revenue.

Check Out Their Site Here